Multimodal Discourse - The Modes And Media Of Contemporary Communication-..

Código: 248900 Marca: Hodder Arnold Publication

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Multimodal Discourse Outlines A New Theory Of Communication For The Age Of Interactive Multimedia. Kress And Van Leeuwen Show How Two Kinds Of Thought Processes Interact In The Design And Production Of Communicative Messages: "Design Thinking" And "Production Thinking," The Kind Of Thinking Which Occurs In Direct Interaction With The Materials And Media Used. This Book Will Be A Key Text In Courses Of Language, Media And Communication Willing To Take On The Theoretical Challenges Posed By Multimodality, Mulitmedia And Multi-Skilling, And It Provides Inspiring Theoretical Input For Courses In Interactive Multimedia Design.

ISBN	9780340608777
Autores	Kress, Gunther ; Leeuwen, Theo Van
Editora	Hodder Arnold Publication
Idioma	Inglês Americano
Ano de edição	2001
Páginas	152
Acabamento	Capa Dura
Dimensões	23,50 X 15,88