Public Television In The Digital Era - Technological Challenges And New Strategies For Europe..-

Código: 250676 Marca: Palgrave Macmillan

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Petros Iosifidis Investigates The Challenges That Public Television (Ptv) Broadcasters In Western European Countries Encounter In A Competitive Digital Broadcasting Environment And Looks At The Policies And Strategies That These Broadcasters Are Adopting In Order To Remain Accountable, Competitive And Efficient. By Looking At A Number Of Large And Small Ptv Broadcasters, The Book Reveals The Different Policies And Strategy Patterns That Exist Across Europe And Uses European Experience To Propose Workable Strategies To Be Adopted By National Ptv Broadcasters.

ISBN	9781403989611
Autor(a)	Iosifidis, Petros
Editora	Palgrave Macmillan
Idioma	Inglês Americano
Ano de edição	2007
Páginas	256
Acabamento	Capa Dura
Dimensões	23,00 X 15,50