The Art Of Woo: Using Strategic Persuasion To Sell Your Ideas-..

Código: 579213 Marca: Penguin Group USA

R$ 157,70

até 3x de R$ 52,56 sem juros

ou R$ 149,82 via Pix

Qtde: Adicionar ao carrinho Disponibilidade: 45 dias úteis Aproveite! Restam apenas 6 unidades

Parcelas
- 1x de R$ 157,70 sem juros
- 2x de R$ 78,85 sem juros
- 3x de R$ 52,56 sem juros
R$ 149,82
R$ 157,70

You may need The Art of War to defeat your enemies, but if you prefer to win them over, read The Art of Woo G. Richard Shell and Mario Moussa know what it takes to drive new ideas through complex organizations. They have advised thousands of executives from companies such as Google, Microsoft, and General Electric to organizations like the World Bank and even the FBI's hostage rescue training program. In The Art of Woo, they present their systematic, four- step process for winning over even the toughest bosses and most skeptical colleagues. Beginning with two powerful self-assessments to help readers find their "Woo IQ," they show how relationship-based persuasion works to open hearts and minds. "Ranging across history, from Charles Lindbergh to Sam Walton, the authors examine how savvy negotiators use persuasion - not confrontation-to achieve goals." -U.S. News & World Report

ISBN	9780143114048
Autor(a)	Shell, G. Richard
Editora	Penguin Group USA
Ano de edição	2009
Páginas	320
Acabamento	Brochura